The London to Brighton Land Rover Run is organised by the South London and Surrey Land Rover Club. The first run was organised in 1999 and the event has gone from strength to strength since then.
The starting point is Hook Road Arena, Epsom, where camping overnight is included in the entrance fee for the event. At the Arena there you will find toilets, including disabled toilets, catering, and the event registration tent. Local shops are within walking distance.
As Madeira Drive proves, the need for some car owners to meet up with other drivers of their own kind is very strong. The Land Rover is oozing with charisma and character, and I should imagine that this event will go on growing - unless taxes on gas guzzlers go really high.
Land Rover enthusiasts have adopted the motto: "One Life. Live It." It is an indication of just how much owning a Land River is seen as a lifestyle choice, a way of life, a philosophy of life. Let's face it, the Land Rover is not really at home in our densely packed urban environment.
How many Land Rover owners have really been 'on safari', I don't know, but from the evidence of the Brighton Run they all dream of it.
Echoing the One Life. Live It. motto, the London to Brighton Land Rover Run has the motto: One Run. Drive It.
On Madeira Drive the organisers aim to keep drivers and their passengers busy with activities, such as tug-o-war, trade stalls and demonstations of what uses a land rover can be put to.
This is an autumn event, but the weather can be very pleasant, and Madeira Drive is a sun trap, whenever the sun shines at any time of year.
Amnother very popular autumn motoring event is the VW Camper Van Run (The Brighton Breeze). Both vehicles, the Camper Van and the Land Rover, offer the promise of the open road and the great outdoors to their owners, but the first is somewhat homely while the second puts - in theory - the world at your accelerator peddle.
2015: 17th London to Brighton Land Rover Run
On Sunday, 4 October
Organiser: South London & Surrey Land Rover Club